Message from our Founder / Chief Marketing Technologist

LeadServe is the next generation of affiliate platforms, creating joint ventures on autopilot between clients with marketing lists and clients trying to build a list.

Rather than paying per click, impression or worse just for ineffective display advertising, through LeadServe you only pay for genuine opt-in customers that want to hear from you.

From here you will know your exact cost per lead which after going through your sales funnel will give you cost per sale.  I'm confident you will find the LeadServe system much more cost effective and transparent than any other channel.

Our product

Lets say that you're opening a Pizza store in Brunswick and want to make sure opening night is a hit, what strategies do you have?

You could drop 10,000 flyers in your local area, or advertise in the local newspaper - the problem is that you will have no idea what the effectiveness is until opening night and by then it is too late, plus you've heard that these channels don't seem to work very much anymore anyway.

You could look at TV or Radio, but because you are a local business you are wasting money on viewers and listeners out of your area, plus this is also hugely expensive with no guarantee of success.

Google and Facebook might be options, but you will be paying per click or impression, again not targetting an exact suburb.

So you try LeadServe.  LeadServe build an opt-in campaign in your local area, generating you 500 subscribers in the month proceeding your launch.  You nurture these subscribers with 3 emails prior to launch followed by an SMS on launch day - we've seen pizza stores reach up to a 40% conversion on an SMS offer, which in this instance would be 200 hungry customers on launch day.

LeadServe is not just for small business either, we've priced our model to be under half what most electricity retailers, comparison sites, banks, daily deal sites, online retailers and training providers are currently paying per lead.  We don't have to target by location, perhaps your offer is Australia-wide but you would like to know residency status or gender - we can build these segments for you at point of sale.

Where does the data come from?

We never buy data, the lists we build for our clients are brand-new opt-in lists created through a partnership.  Let's say we have a retail store online that generates 100 sales per day, on completion of checkout we will present the customer the option to opt-in to subscribe to your email list, or receive a phone call from you.  They have the choice to say yes or no, so when they subscribe you know they are genuinely ready to engage with you.

We have a number of partners we work with, such as Christmas Casuals.

How much does it cost?

Our lead costs range from $15 - $300 per lead.  We work closely with you to ensure that you generate a solid return on investment, and see conversion rates of between 5-30%.

How many leads can you generate?

We currently generate approximately 1,000 opt-in leads per day.  In addition we can run one-off campaigns to large partner databases if you need more leads quickly.

What do you need from us?

We simply need a one sentence line enticing people to subscribe to your offer, such as:

"Would you like to subscribe to XYZ's newsletter to learn more about Y" or

"Would you like to receive a call from XYX about Z"

This is then displayed to our partners users who will choose whether to opt-in or not.

Is this CAN-SPAM compliant?

Yes!

There are three key functions of spam compliance:

1. You must have consent (that is what we generate for you)

2. You must identify yourself in all electronic communications

3. You must have a way to opt out.

LeadServe does part 1 for you, part 2 and 3 are your responsibilities to remain compliant.

How do I get started?

Give us a call on 1300 856 562 or email info@leadserve.com.au